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External Image
BIONICLEheroes Website.png
Managers Unknown
Type Official promotion site was a website created to promote BIONICLE Heroes.

The Site

The main page of the site was a language section page. Upon selecting a language, the page would redirect to the website in the selected language.

Front Page

The front page of the website included links to the six main sections, which were stored in a navigation system which can be accessed constantly at most of the site. These sections were "The Game", "Characters", "Weapons and Enemies", "Download", "Links" and "Goodies". These descriptions were only activated when the viewer hovered their cursor over the links, which, in their normal states, were the names of the six Toa Inika. The site also offered high-quality and fluid animations.

The Game

"The Game" page, primarily starring Toa Inika Matoro, included three links. These links were "Game Info", "Features" and "View the Trailer". The "Game Info" page offered a short synopsis on the game, and the "Features" page outlined the number of levels in the game and information on its creators. The "View the Trailer" page allowed the viewer to view the trailer for the game.


The "Characters" section of the website, primarily starring Toa Inika Jaller, was split into two halves. One was dedicated to the Toa Inika and the other to the Piraka. Upon clicking one of the sections, a new section would open up which offered short details of the selected characters, along with high-quality animations of the characters.

Weapons and Enemies

The "Weapons and Enemies" section, featuring Toa Inika Kongu, was also split into two halves. One section included pictures of the various enemies encountered during the game, whilst the other included pictures and information about the various weapons which can be found and used in the game.


The "Download" section, featuring Toa Inika Hahli, offered various downloads. These downloads include various wallpapers, videos, a developer's diary and screenshots of the game.


The "Links" section, featuring Toa Inika Nuparu, offered various links to different websites. Amongst the links offered was BIONICLE fansite BZPower.


The "Goodies" section allowed the viewer to create a mask using an online system. Prior to the release of BIONICLE Heroes, a contest was held based around this system, in which participants were asked to create and submit masks using the system. The winning mask was then added into the game.